A few weeks ago, the CEO of LuLuLemon was all " if large women wear our pants, they will stretch and eventually become see through." Not a direct quote, but he was definitely sending a message to larger women, that they shouldn't be wearing said pants.
Proof that he, and the rest of the world, just might be on to us not-so-fit, yoga- pant wearing girls, who don't actually do yoga. Why would we? Once we slip into those spandex, stretchy, better than a girdle, pieces of heaven, we convince ourselves that we look pretty good and probably don't even need to work out today.
It's so Abercrombie & Fitch, that trendy clothing company, who, in the worst PR move ever, forbid all ugly people from wearing their clothing. Again, not a direct quote. In that case, the masses revolted with chants of 'so what if we're ugly, we're not going to take it anymore. Also, we're not going to buy your clothing !' (well, they chanted it once and then realized it didn't really work as a chant so instead they made signs)
Historically, many businesses have made similiar demands, and failed.
Some unsuccessful campaigns include:
-If you don't look like a Hipster and own at least one Apple product, you can't sit in Starbucks.
-If you don't wear at least one sleepwear garment, you will not be allowed to enter WalMart.
-If you're not carrying a Vera Bradley bag or have at least one kid wearing Crocs, Target doesn't want you here.
These rules are silly and never really took off, and for good reason.
Being funny has its issues, too. I'm sure there has been many a comedian tempted to begin each show with 'if you need me to explain my jokes, then they're not for you.' Or humor bloggers, tempted to insert their own disclaimer, forbidding all those lacking an appreciation for sarcasm and wit, to NOT read their blog. But, they can't.
They can't even get mad when those who don't share the same sense of humor, get offended. It's not their fault.
All you can do is pray for them.